Good Word crew filming an interview in a studio with large white letters on the walls

Video package

Brand Film Package for nonprofits and public agencies

A film your board, donors and residents can watch in two minutes and repeat in one sentence. One shoot day becomes a finished film and three social cutdowns, delivered in four weeks.

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Fixed price. Half to start, half on delivery.

Price

$7,500, fixed

Timeline

4 weeks from the shoot

Based in

Arlington, Texas

Outcome

What you walk away with

Three things your organization has the day the film is delivered.

A story people repeat

A 90-second to 2-minute film that says what you do and why it matters, in your people's own words.

A month of social from one day

Three vertical cutdowns sized for Instagram, Facebook and YouTube Shorts, ready the day the film is delivered.

A film everyone can watch

Captions, a transcript and an audio-described version, so the film works for every viewer and every public channel.

What is included

Everything below is in the price. Nothing is billed by the hour.

Pre-production

A story call, then a script or an interview plan, a shot list and a shoot schedule for your approval.

Shoot day

One day on location, up to 10 hours, with a director and a two-person crew. Camera, lighting and audio are included.

Edit

One film of 90 seconds to 2 minutes and three vertical cutdowns for social, with licensed music, color and a sound mix. Two rounds of revisions.

Accessibility

Captions, a transcript and an audio-described version of the main film, ready for public posting.

How it works

Four weeks from the shoot day to final files.

Start: you pay the deposit and book a kickoff call. We set the story call and the shoot date.

Before the shoot: we write the script or interview plan and send it to you for approval.

Shoot day: we film on location with your people and your places.

Weeks 1 to 3: we edit. You review the first cut and the revision in your client portal.

Week 4: you receive the final film, the cutdowns and the accessible versions. The balance is invoiced on delivery.

Who it is for

Built for organizations whose story has to land with donors, residents or a board.

Nonprofits

A film for a gala, a giving day or a donor page. Our Oak Cliff Veggie Project campaign reached 57,000 views in its first 30 days. Read the case study.

Cities and public agencies

A film that shows residents what their city is building, at a fixed price and a fixed scope. Procurement details.

Add-ons

Extra shoot day $2,000. Drone aerials $750. Extra cutdown $500.

FAQ

Frequently Asked Questions

What does the Brand Film Package cost?

$7,500, fixed. A $3,750 deposit starts the work and the balance is due on delivery. Card and ACH are accepted, and public agencies can pay by invoice or purchase order.

How long does it take?

Four weeks from the shoot day. Most shoots are scheduled within two to three weeks of the kickoff call.

Who does the work?

Good Word's founder, Jordan Laessig, directs every package film, and the same team carries it through the edit.

Can the film use interviews instead of a script?

Yes. The film can be built from interviews with your people, from a voiceover script we write, or both.

Is the film accessible?

Yes. Every Brand Film Package includes captions, a transcript and an audio-described version of the main film.

Can our agency pay by purchase order?

Yes. Good Word Agency, LLC is registered in SAM.gov (UEI CR67S8XF5J16, CAGE 21BJ5). Request an invoice or send a purchase order through our For RFPs page, and we will hold your start date while it processes.